Positively Refreshing 

February 27, 2024

Koa on a beach getting ready to surf

Not a day goes by that we all don’t crave a moment of refreshment.

You know, to break away from the familiar brain fog of a three o’clock slump; the accidental drain of — oops — mindless scrolling; the mania of managing (another) after-school meltdown. Then have the chance to recalibrate. Unwind, relax, and reset.

Or, even better, to shift into a more positive state.

To feel like you feel when you hear waves crash or take a deep breath or LOL with your best friends. And to feel that refreshed … now.

That’s exactly why we’re reintroducing HOP WTR as your moment of refreshment, whenever you need it.

With HOP WTR in your hand, you’re living in a world where you can have your hops and be healthy, too. We blend those iconic crisp and piney buds with proven functional ingredients to make each sip spark an upward spiral of possibilities. There’s ashwagandha to relieve stress, L-Theanine to boost mood … even 120% of Vitamin C for max immunity. And don’t forget hops! They not only hit the spot, but science says they can help your peace of mind, too.

Yep, HOP WTR really is bursting with feel-good benefits. The more you sip, the further you’ll go. After all, you are what you drink.

Now, we know this promise has to hold more than water, because you can’t pour a full life from an empty can‌ — ‌or fuel it with empty calories. That’s why we purposefully craft HOP WTR without alcohol, no calories, no carbs, no sugar, no B.S.

So, the next time you feel like you need a refresh, don’t crack under pressure. Crack open a cold one instead. There are no downsides to this drinking culture. One that keeps you hyped and hydrated. One that makes you never choose between having fun or missing out. And one that helps you feel positively refreshed.